Lawn Care Business Blog Tips
Lawn Care Business Professionals. Running a lawn care business requires you to stay active online to keep your customers engaged. We know because we’re lawn care pros too and we run a successful lawn and landscape business here in Dallas, TX.
If you’re not blogging, start. Keeping a blog is a great tool to both educate your audience and keep your clients informed of your most important achievements. Many of our clients hire us to take care of their lawn care needs. With that being said there are lots of clients that enjoy working in the yard themselves and your blog is your opportunity to share tips with them to help them along their journey. Here’s a few tips to help you optimize your blog and keep your clients (and future clients) engaged on your website.
USE QUALITY IMAGES
Having good photography is what starts the process for engaging your readers. In the blogging world your book is judged by it’s cover whether you like it or not. So, take good photos on your jobsites. Make sure your lens is clean, you’re not looking directly into the sun, and frame your images so they’re appealing.
IMPORTANT BLOG FORMATTING TIPS
While there are many important things to consider when building your lawn care professional blog there are a few non-negotiable items to focus on when getting started.
- Include a Search Bar
- Display Recent Posts
- Use Blog Tags
- Include Social Media Links
ALWAYS INCLUDE CATEGORIES
By including categories, both your readers and search engines see your categories. This is VERY important for search engines to index your blog and help you on your SEO journey.
We're here to help
If you don’t know where to start or need help with your lawn care business blog just reach out. The Lawn Pro Marketing team would be happy to share some insightful tips to help you make your lawn & landscape blog a success!
Focus on the Important